Give Something Back: Office Supplier Combines Business with Philanthropy

Steven Van YoderMike Hannigan is co-founder and president of Give Something Back, a commercial office supply company with a business model that makes charitable giving central to its core mission. The company provides green office products at superstore prices to customers all over the United States and donates a large portion of all profits to support community causes. Since 1991, the company has grown from a startup to the largest supplier of office products in the Western United States. Through its unique approach to charitable giving, the company has donated nearly $4 million to community causes, totaling over 50% of company profits.

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Ashoka Youth Venture

Steven Van YoderAshoka: Innovators for the Public is a nonprofit organization supporting the field of social entrepreneurship. Kyle Taylor, global spokesperson for Ashoka Youth Venture, was aware that nonprofits traditionally do not receive their fair share of media coverage. He determined to change that during his recent Road Trip America campaign. This interview shows how a 23-year-old with little media experience successfully pursued media opportunities and landed prime coverage, in the New York Times, Seattle Herald, and on NPR Seattle.  

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Credibility Marketing

I recently received an inquiry on my website from a prospective client. It was a local human resources consulting firm that wanted to learn how my Personal Fame Program could help them expand their corporate team performance services within the Silicon Valley business community. Although it was not unusual to a receive prospect inquiry online (most of my sales leads do in fact come through my website), it was interesting that this particular prospect resulted from publicity generated a few days earlier, when I was promoted as a guest on a colleague’s teleseminar.

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