The Case for Mission Driven Business

“The point is, ladies and gentleman, that greed — for lack of a better word — is good. Greed is right. Greed works. Greed clarifies, cuts through, and captures the essence of the evolutionary spirit. Greed, in all of its forms — greed for life,...

Should You Write a Book?

One morning, you open your inbox and find several e-mails that will boost your business. There is an invitation to speak at a local group comprised of your best prospects. Several emails have arrived from people who’ve “heard of you” and inquire...

Credibility Marketing

I recently received an inquiry on my website from a prospective client. It was a local human resources consulting firm that wanted to learn how my Personal Fame Program could help them expand their corporate team performance services within the Silicon Valley business...

Grow In a Declining Market

 Recessions are self-fulfilling prophecies. At the first hint of a slow-down, businesses start to worry. They lay people off and pull back their investments in new initiatives because no one wants to be the last one off the train. Other businesses then react to...

How to Use Public Speaking to Attract Clients

Public speaking showcases your knowledge to people who are interested in hearing it. Speaking can be the fastest, easiest, and cheapest way to establish yourself as an expert, and gives you tremendous credibility that increases over time, often helping you close sales...