Practical Podcasting

Is there such a thing as practical podcasting? Enter Tom Webb of F & H Solutions Group. After taking part in the podcast, he used his appearance to open doors to new business for his company, calling attention to his appearance to position himself as a recognized...

Syndicating Articles Online

In 1999, I wrote an article for Guru.com, a popular website for solo professionals, about how to publish articles as a marketing strategy. Almost immediately after it appeared, I landed a new client, was invited to submit two proposals, and added dozens of names to my...