Public speaking showcases your knowledge to people who are interested in hearing it. Speaking can be the fastest, easiest, and cheapest way to establish yourself as an expert, and gives you tremendous credibility that increases over time, often helping you close sales before you leave the room.
Without fail, almost every speaking engagement I pursue is profitable. After a talk, many audience members contact me and become paying clients. Others purchase my book and information products, or join my mailing list. Speaking has helped me expand my network, generate referrals, and form alliances with joint venture partners.
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