by Steven Yoder | Features, Tips From The Guru
Recessions are self-fulfilling prophecies. At the first hint of a slow-down, businesses start to worry. They lay people off and pull back their investments in new initiatives because no one wants to be the last one off the train. Other businesses then react to...
by Steven Yoder | Tips From The Guru
There’s a quiet revolution going on in the world of business. A 2005 survey by the U.S. Chamber of Commerce reported that 81% of business executives believe that “corporate citizenship” should be a priority, and 75% report their businesses are actively involved in...
by Steven Yoder | Tips From The Guru
Is there such a thing as practical podcasting? Enter Tom Webb of F & H Solutions Group. After taking part in the podcast, he used his appearance to open doors to new business for his company, calling attention to his appearance to position himself as a recognized...
by Steven Yoder | Tips From The Guru
Ever respond to one of those pizza flyers hanging on your doorknob? They’re an effective marketing tool utilized by the major pizza chains as well as local restaurants. Of course, the business of printing those flyers is extremely competitive and price-driven. So when...
by Steven Yoder | Tips From The Guru
Women make, or influence, 80 percent of all consumer purchases in the United States, constituting a powerful market segment that requires special attention. But, to effectively market your product or service to women, it takes more than changing your website’s...