Social Responsibility Case Study: HMC Architects

HMC Architects
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Buildings and development provide countless benefits to society. Yet, buildings are the nation’s biggest polluters. According to the Environmental Protection Agency, buildings accounted for 72 percent of total U.S. electricity consumption in 2006 and this number will rise to 75% by 2025. Nobody understands this better than HMC Architects (a 360-person architecture firm). Since

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January 15, 2025 By Leave a Comment
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Your Marketing Core

Steven Van Yoder
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If you’ve been following trends in exercise and fitness over the past few years, you’ve probably heard the phrase “core strength.” In anatomy, the core refers to the body or trunk (minus the legs and arms). Core strength supports the spine, improves body control and balance, and increases power and improves athletic performance. Core strength

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February 8, 2025 By Leave a Comment
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Develop Your Own Super Niche ™

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Jayme Broudy worked for years as a general management consultant who worked with a variety of business owners across many industries. Her challenge was that she struggled to find clients because she lacked a clear, focused target market to guide her marketing efforts. In 2006, Jayme wanted to reach better, more qualified prospects. After realizing

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November 17, 2024 By Leave a Comment
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