Case Studies

Client Case Studies

For more than 10 years, Get The Word Out Communications has helped many companies and organizations become recognized leaders in their industries. Our expertise reaches across dozens of industries, and we’ve made a difference in companies, large and small, in the United States and around the world.

Below are several examples that demonstrate the range and depth of our work in Thought Leadership Programs, Content Marketing Programs, Executive Branding Programs and Personal Fame Programs that applied the Get Slightly Famous marketing model.


Booz Allen Hamilton (BAH). Global consulting firm Booz Allen Hamilton (BAH) retained Get The Word Out Communications to design and implement an Executive Branding Program. With the goal of promoting its thought leadership around their Global Diversity initiative, our efforts resulted in media coverage, speaking engagements and a book deal with a major business publisher.  …Read More

MCorp Consulting. MCorp Consulting sought industry recognition for its proprietary customer experience management model, Touchpoint Mapping. In just six months, we implemented a Thought Leadership Program that helped MCorp gain visibility and credibility as an up and coming player in this emerging field. …Read More

National Cooperative Business Association (NCBA). The leading industry lobbying group for business cooperatives retained Get The Word Out to design a Thought Leadership Program and national public relations initiative promoting the role of co-ops in the United States economy. Our efforts resulted in several key media placements and online consumer advocacy via educational videos. …Read More

Smiling Albino. A Southeast Asian travel company needed to reach more online prospects, including upscale professionals, couples and families in the United States, Canada and the UK. Get The Word Out helped Smiling Albino develop a multi-channel content marketing program to reach ideal target markets and boost its overall web presence. …Read More

Cincom. A thirty-year software industry pioneer worked with us to develop an Executive Branding Program showcasing its long-standing CEO’s contributions to the software industry, which resulted in top industry media placements, global speaking opportunities and a CSR program centered on Cincom’s commitment to supporting entrepreneurship. …Read More

BizXchange. Get The Word Out has worked with BizX over the past several years on Content Marketing Programs designed to educate its marketplace about bartering while complementing its sales efforts. Get The Word Out helped BizX reach key markets by developing industry-specific white papers, articles and videos to support its marketing and sales initiatives. …Read More

GNI, Ltd. The Japan-based pharmaceutical firm needed to boost industry visibility for its CEO in advance of an initial public offering. Get The Word Out developed an Executive Branding Program that secured trade media coverage and speaking engagements showcasing the company’s technology, including one article that led to a multi-million dollar venture capital deal. …Read More

Applied Process Technology. Immediately after receiving venture funding, Applied Process Technology retained Get The Word Out to develop a Thought Leadership Program to position its company principals as industry experts in advance of anticipated technology roll-outs and additional rounds of funding. …Read More

Contractor’s Business School (CBS). A management consulting firm had an idea for a new program aimed at professional building contractors. Our Personal Fame Program assisted CBS in developing its new brand identity and promoting it within vertical contracting industries, including trade media placements, public speaking and online visibility. …Read More

Michael H. Smith, PhD. The principle of this specialized consulting firm needed ongoing industry thought leadership credibility to boost outbound sales efforts. Get The Word Out secured regular placements in top vertical industry media. …Read More

Outsource Solutions. Get The Word Out helped an attorney reposition her company as a consumer credit repair firm. Through our Personal Fame Program we targeted the consumer mortgage industry and secured top-level trade publication articles, webinars and speaking engagements at national mortgage industry media and conferences. …Read More


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