by Steven Yoder | Features, Tips From The Guru
Recessions are self-fulfilling prophecies. At the first hint of a slow-down, businesses start to worry. They lay people off and pull back their investments in new initiatives because no one wants to be the last one off the train. Other businesses then react to...
by Steven Yoder | Real World Success Stories
Bruce Fenton is an investment advisor and founder of Atlantic Financial Inc., an independent investment firm that advises American clients on investing in the Middle East. Fenton is also the editor of The Fenton Report, a Global Wealth Management magazine focused on...
by Steven Yoder | Tips From The Guru
Ever respond to one of those pizza flyers hanging on your doorknob? They’re an effective marketing tool utilized by the major pizza chains as well as local restaurants. Of course, the business of printing those flyers is extremely competitive and price-driven. So when...
by Steven Yoder | Real World Success Stories
Today’s consumers seek out businesses that understand them, and the more you specialize your business to address the needs of a core group of people by “speaking their language,” you can develop your very own “super niche” of...
by Steven Yoder | Features
When David Silverstein launched Breakthrough Management Group (BMG) in 2001, he sought ways to establish BMG as business performance improvement specialists in the financial services, healthcare, and manufacturing industries. Knowing that advertising was not a viable...
